I’m somewhat of a sucker for a good sale. I don’t like rummaging through messy racks or elbowing people out of the way for the last ill-advised printed jumpsuit but fortunately (or unfortunately, depending how you look at it), most retailers host their sales online too – with free delivery and plenty of discount codes to be found, it’s far too easy to indulge in a spot of sale shopping from your sofa.
This year, however, I had a plan. I wanted to invest. I had some money from Christmas to spend and I wanted to buy well-made, timeless pieces that would last beyond next year’s sales. So here’s what I got…
The one I’d been waiting for
French Connection wool dress coat, £80 from £200
A coat was number one on my ‘must buy’ list, and I’d had my eye on this one since I saw it on Wearing It Today. It’s beautifully cut and so warm – a real bargain.
The one that nearly got away
Zara faux fur and wool gilet, £29.99 from £69.99
I tried on this gorgeous gilet when it first hit the rails at Zara and very nearly made it to the till, but the hefty price tag put me off. When I spotted it at more than 50% off I snapped it straight up – very satisfying.
The ones I wouldn’t buy otherwise

Cos striped cotton top, £35 from £60 and Cos neon yellow dress, £30 from £70
Cos is a brand I admire from afar. I love the clean simplicity of their designs but always think the prices are too high for such minimalism. When I found myself browsing the online sale, I had to stop myself buying every last piece. Great reductions meant I came away with a classic breton stripe and this eye-popping dress – definitely one for Fashion Week!
The one at an amazing price
Gap grey blazer, £14.99 from £39.99
The Gap sale is amazing. AMAZING. Clearly I have an addiction to grey tailoring, and I got my second fix with this cute blazer which I know I’ll be wearing as soon as the weather allows.

Topshop nautical jumper, £20 from £40 and Topshop lace bow jumper, £18 from £38
Okay, okay. My mission was to invest in classic pieces and these jumpers are… not. But I couldn’t resist the bright colours and quirky details. These two beauties will look great with jeans and flats. Hurry up March!
The designer one
Day Birger necklace, £24.99 from £49.99
I’m allowed one designer piece, right? This amazing necklace was calling my name from MyWardrobe.com and I simply couldn’t say no.
The practical ones
Topshop pants, £1-2 from £4-6
Topshop’s underwear sale is a treasure trove of cheap yet pretty pants. I stock up every time to keep my underwear drawer looking beautiful.
I’m really pleased with my January Sale purchases – I didn’t go overboard, get sucked in by huge discounts or buy anything I won’t wear. I got the items I’d been stalking for months, stocked up on the practicalities and allowed myself a little bit of frivolity. And I completely revamped my wardrobe too – a job well done, I think!
Did you buy anything in the sales? What was your best (and most useful) bargain?






































